Igihe Aldi Nord na Aldi Süd batangiraga kugerageza ibirango bya elegitoronike mu maduka yabo yo mu Budage, ntibatoranije umucuruzi umwe ngo birukane. Bakoresheje gihamya yagutse - yikigereranyo cya - hamwe na SoluM, SES - imagotag, Hanshow, na Pricer icyarimwe - ibirango bitandukanye mububiko butandukanye, protocole zitandukanye, uduce twa software zitandukanye, akazu kamwe. Lidl bigaragara ko yagiye mu bundi buryo kandi yiyemeje SES - imagotag hakiri kare. Kaufland, isosiyete ya mushiki wa Lidl, yashyizeho amaduka agera ku 1.200 hamwe n’ibiciro bya digitale ku bicuruzwa byonyine mbere yo kwaguka kurushaho.
Ubwo buryo - abadandaza binini bagerageza ibicuruzwa byinshi bya ESL umutwe - kugeza - umutwe mbere yo gukora - byabaye ihame, ntabwo aribyo. Kandi urutonde rugufi burigihe rumanuka kumazina atatu. SES - imagotag (ubu ikora nka VusionGroup) ifite base nini yashizweho kwisi yose. SoluM, Samsung Electro - Mechanics spinoff, yazamutse ku mwanya - imyanya ibiri ku isi. Pricer, isosiyete yo muri Suwede yafashije mu kwamamaza ikoranabuhanga rya ESL mu myaka ya za 90, iracyari imbaraga ziganje mu biribwa by’i Burayi.
Impapuro zivuye muri uko ari eshatu zirasa nkaho urebye. Gucukumbura ibikorwa remezo, kandi itandukaniro ritangire rifite akamaro - cyane cyane niba uteganya kuzenguruka ahantu hamwe na hamwee - wino ibirango bya elegitoronikiku gipimo.
Aho Buri Sosiyete Ituruka Mubyukuri - n'impamvu Ibyo Bikora Ibicuruzwa byabo
Inyuma ya VusionGroup ntisanzwe muriyi nganda. Isosiyete yatangiye nka SES - imagotag mu Bufaransa, hanyuma itsinda rya BOE Technology Group ryabonye imigabane igenzura mu mwaka wa 2019. Ayo masezerano yahujije SES n’uruganda rukora inganda rwa BOE i Chongqing, nk'uko bigaragara mu bigo byatangaje ko bifite ubushobozi bwo gukora ibicuruzwa birenga miliyoni 300 za ESL - kandi bicara ku bwikorezi bwa gari ya moshi mu Bushinwa -. Uyu munsi iyi sosiyete ivuga ko miliyoni zirenga 72 za ESL zahujwe n’igicu cyacyo mu maduka arenga 15.500, nk’uko bigaragara mu masosiyete 2023 yatanzwe.

Inkomoko ya SoluM yunvikana nkimpanuka. Samsung Electro - Abakanishi bari bafite igabana rya ESL isosiyete yababyeyi yabitse nkutari -. Muri 2015 yarahagaritswe. Umuyobozi mukuru Jun Sung {6} SoluM niyo yonyine yo hejuru - eshatu umucuruzi wa ESL ufite imirongo yinganda zayo zikora neza, bisobanura guhinduranya ibiciro kandi byihuta kuyobora. Kugeza mu 2024, SoluM yari yarengeje Pricer ku mubare - ku mwanya wa kabiri ku isi, amasezerano yari afite ku ruganda rwa Volkswagen i Dresden, ibikoresho bya SpaceX, n'iminyururu y'ibiribwa nka Loblaws na ShopRite muri Amerika y'Amajyaruguru.
Igiciro ntigifite uburyo bwo gukura bworoshye, kandi ibyo ni bimwe mu ngingo. Isosiyete yubatse ibyuma bya elegitoroniki bya tekinike muri Stockholm kuva hagati - 1990 - mbere yuko abadandaza benshi bamenya icyo ESL isobanura. Ubumenyi bwinzego mubibazo byitumanaho byumubiri bigenda byimbitse. Umubano wabakiriya na Scandinaviya nu Burayi bw’iburengerazuba urunigi rw’ibiribwa rwatangiye mu myaka mirongo, kandi abo bacuruzi ntibahinduka kubera ko hari undi wasohoye icyicaro cyiza.
Nigute Hejuru ya elegitoroniki ya Shelf Ikirango Abakora Bitandukanye kuri Protokole
Baza sisitemu iyariyo yose itandukanya aba bahinguzi batatu mubikorwa, kandi igisubizo mubisanzwe ntabwo cyerekana ubuziranenge cyangwa ubunini bwa label. Nuburyo ibirango bivugana inyuma. Fata ibi bibi, kandi urimo guhangana namakuru agezweho, zone zapfuye inyuma yububiko bwicyuma, hamwe na rotout ihagarara kumaduka 50.
VusionGroup yasunitse cyane mubikorwa bigari. Ihuriro rya VUSION rishyigikira itumanaho ryinshi - itumanaho ryihuse kimwe na BLE SIG Core 5.4, hamwe nubufatanye bwoguhuza Cisco - Meraki, HP - Aruba, Mist (Juniper), Huawei, na Microsoft Azure. Abacuruzi bakoresha imwe murirwo rusobekerane barashobora gukoresha Wi - Fi yo kugeraho nkikiraro cyitumanaho rya ESL, kugabanya ibiciro remezo byabigenewe. Hashingiwe ku kumenyekanisha imari ya Leta, SES yashora hafi inshuro enye ibyo Pricer yakoresheje muri R&D mugihe cyiterambere rya VUSION 2022.
SoluM ifata ubundi buryo bwububiko. Sisitemu yayo ivugana na nyirarureshwa 2.4 GHz binyuze muri USB dongle - hashingiwe kubintu byinjira - shyira dongle muri Mist AP, ugashyiraho ikiraro cya ESL mukibaho, kandi ibirango bya Newton bitangira kwakira ibishya. Sisitemu irihuta. Ibirango bya Newton bizwi vubakuvugurura inzinguzingo ugereranije na e - impapuro zerekana inzitizi, hamwe nubwubatsi bukora ibintu byinshi bisunika kubihumbi ibihumbi bitarinze gutonda umurongo bibangamira BLE - sisitemu yambere.
Noneho hariho itumanaho rya Pricer - protocole ya kera iracyari mubikorwa byoherejwe, kandi biragoye kuyirukana. Sisitemu - ishingiye kuri sisitemu isangiye intege nke: kwivanga kwa RF kuva kubika ibyuma, gukonjesha, nurukuta rwa beto. Mubiribwa byuzuyemo gondola yicyuma hamwe na firigo ikonjeshwa, ntabwo arizo manza - nibisanzwe. Inzira nziza ya Pricer ihagarika RF kwivanga rwose. Ubucuruzi - off ni umurongo - ya - ibisabwa byo kureba hagati ya transmitter na labels. Ariko aho abandi bacuruzi bavuga ko kunanirwa kuvugurura rimwe na rimwe, kwizerwa kwa Pricer niyo mpamvu abakiriya babo b'Abanyaburayi bagumaho.
Ibiri kuri Label - nibiri inyuma yacyo
Inganda zose uko ari eshatu zubaka kuri E Ink electrophoretic yerekanwe, kuburyo shusho yibanze igaragara isa. Itandukaniro ryicaye mubicuruzwa byumurongo wimbitse hamwe nuruhande - ubwubatsi.
Urukurikirane rwa Newton rwa SoluM birashoboka ko ibicuruzwa byagutse cyane mu nganda. Ingano kuva kuri 1,6 kugeza kuri 11,6, hamwe na firigo ikonjesha igera kuri dogere - 25, impamyabumenyi ya IP67 - yerekana inganda, icyitegererezo cyamabara menshi ukoresheje E Ink Spectra, na Newton TOUCH hamwe nubushobozi bwa capacitif hejuru. Ubuzima bwa bateri bugera kumyaka 10 mugihe gisanzwe cyo kugarura ubuyanja (ivugurura rya 3-3 kumunsi), kubicuruzwa bya SoluM - bikubye hafi kabiri ibyo abanywanyi benshi basezeranya.
Ibyuma bya VusionGroup byifashishije ingamba zo guhuza urusobe rwibidukikije hejuru ya label - urwego rwihariye. Ibirango byabo byizewe kandi bishyigikira ibara binyuze muri E Ink Spectra. Ariko ikibuga nyacyo nicyo cyicaye iruhande rwabo: AI - ikoreshwa rya tekinike - ikurikirana kamera kugirango yubahirize gahunda, AdShelf yerekana amashusho ya tekinike - itangazamakuru ryo ku nkombe, hamwe na VUSION Cloud platform ihuza ibiciro, isesengura, n'ibikorwa mukibaho kimwe. Niba usuzumye SES gusa kubikoresho bya label, wabuze ingamba. Bagurisha ibikorwa remezo byububiko bwa digitale - ikirango nicyo cyinjira.
Ibiciro bya Pricer bihagaze neza ni SmartFLASH - LED kuri buri kirango kimurika ibara ryihariye iyo ryatewe na sisitemu y'ubuyobozi. Ikibazo gifatika cyo gukoresha: kuzuza ibyateganijwe kumurongo. Umufatanyabikorwa wububiko atoranya ibicuruzwa mugenda, SmartFLASH yaka ikirango gikwiye, kandi igatora umwanya ugabanuka cyane. Dukurikije amakuru y’imanza yatangajwe na Pricer, hafi kimwe cya kabiri cy’amaduka akoresha SmartFLASH yabonye igabanuka ryagabanutse ku gipimo cy’imigabane - cya - kubera ko sisitemu imwe ikubye kabiri uburyo bwo gusubiramo.
Guhitamo Umucuruzi Ukwiye - Biterwa Mububiko, Ntabwo Agatabo
Igisubizo cyukuri nuko ntanumwe muri aba bacuruzi batatu ari mwiza kwisi yose. Guhitamo neza biterwa nuburyo nta mbonerahamwe yo kugereranya ishobora gufata.
600 - ububiko bwa supermarket urunigi rukoresha Cisco Meraki kandi utegura ubukana bwa omnichannel dinamike ibiciro? VusionGroup ya VUSION platform - igicu, kugenzura ibicuruzwa bya AI, guhuza abafatanyabikorwa - biragoye guhuza kururwo rwego.Walmart yoherejwe na ESLmu maduka 2.300 yo muri Amerika yerekanye ko SES ishobora gukora kurwego rwumugabane.
Hagati - umucuruzi wamasoko yibanze kubiciro byose bya nyirubwite mumyaka icumi? Ubukorikori bwa SoluM bubaha uburyo bwo kugena ibiciro, kandi ubuzima bwa batiri bwa Newton bwimyaka 10 bivuze ko nta basimbuye benshi mumwaka wa gatanu.Gutekereza kubiciro bifatikaikibazo kirenze ibicu niba itsinda ryanyu IT ari abantu batatu.
Urunigi rwibiryo rwiburayi rufite ibyuma - kubika cyane kandi hejuru - ubukonje bukonje? Pricer infrared protocole ikuraho uturere twa RF twapfuye twangiza radio - sisitemu ishingiye kuri ibi bidukikije. Makumyabiri - wongeyeho imyaka yo kunonosorwa bivuze gutungurwa gake kumunsi wambere.
| Umucuruzi | Itumanaho | Imbaraga | Ibyiza |
|---|---|---|---|
| SES - imagotag (VusionGroup) | BLE 5.4 / nyirubwite HF / Wi - Ikiraro cya Fi | Igicu kibisi + ubufatanye bwibidukikije | Iminyururu ya entreprise, 500+ ububiko, ibiciro byose |
| SoluM | Umutungo wa 2.4 GHz ukoresheje USB dongle | Inganda zishyizwe hamwe, bateri yimyaka 10 | Hagati - kugeza - iminyururu minini, igiciro - izunguruka, inganda |
| Igiciro | Amashanyarazi meza | RF - ubudahangarwa bw'umubiri, SmartFLASH LED itora |
Ibiribwa byuzuye, kubika ibyuma, gukonjesha - imiterere iremereye |

Tuvuge iki ku Bandi Bose?
SES, SoluM, na Pricer biganje mu biganiro - ariko ntibifite isoko rya elegitoroniki ya tekinike yose. Urwego rugenda rwiyongera kubacuruzi ba ESL rwibanda kubintu byoherejwe n’abakora inganda rimwe na rimwe birengagiza: iminyururu yo mu karere ifite amaduka 20-80, abakora ku ntera yoroheje, hamwe n’abacuruzi bakeneye ibyerekanwa byizewe bya e - hamwe n’ibiciro bidafite umugozi batishyuye urubuga rw’igicu ku isi batazigera bakoresha.
Hagati - isoko rya elegitoroniki yububiko bwa label sisitemu itanga ubwubatsi bwububiko - tangira hamwe nububiko bumwe, kwaguka nta gusubiramo. Ibyuma biva murwego rumwe E Inkunga itanga igaburira bitatu binini. Porogaramu iroroshye, moderi yo gushyigikira ni amaboko menshi - kuri, kandi kuri - ikirango igiciro kiri hasi. Kubucuruzi bwibiryo byo mukarere cyangwa umucuruzi wihariye ukora umuderevu wa mbere wa ESL, iryo huzwa rishobora kuba ingenzi kurenza igishushanyo mbonera cyibikorwa byose. Ikoreshwa rya e - impapuro n’ikoranabuhanga mu itumanaho byagaragaye. Ikibazo nukumenya niba umucuruzi yumva igipimo cyawe.
Kurenga Igiciro
Isoko rya ESL riragenda ryihuta. Ishyirwaho ryisi yose ryagutse hejuru ya 6% CAGR ukurikije iteganyagihe ryinshi, hamwe hafi kimwe cya kabiri cyishoramari ryerekeza kuri AI -. Abacuruzi bose uko ari batatu barimo gusunika muri AI - iterwa nigiciro cyingirakamaro, NFC - ishingiye ku mikoranire yabakiriya, hamwe na tekinike - yo kugurisha itangazamakuru.
NFC byumwihariko irahindura ibyo label ishobora gukora. Umuguzi akanda terefone yabo kuri NFC - yashoboje e - ikirango cya wino hanyuma akuramo amakuru yimirire, itangwa ryubudahemuka, cyangwa ihuza ryibicuruzwa bitaziguye - nta porogaramu isabwa. Abacuruzi bose uko ari batatu bashyigikira NFC mubyuma bigezweho, ariko ubujyakuzimu bwa software ihuza buri kanda iratandukanye cyane.
Ibikorwa remezo bya ESL nabyo birahuza hamwe na tekinike yagutse - sisitemu ya sisitemu. Abacuruzi ubu bahuza ibimenyetso bya LCD hamwe na e - ibirango byimpapuro - a10.1 - santimetero ebyiri LCD yerekanakuri endcap, ibihumbi n'ibihumbi e - ibirango bya wino kuruhande rwa gondola. Uwitekasiyanse yimyitwarire inyuma yikigega - impande zerekana ibiciroirimo kuba ubushobozi abacuruzi ba platform ya ESL bashira muri software zabo.
Abacuruzi batsinze icyiciro gikurikira ntibazaba bafite label nziza. Bazaba aribo urubuga rutuma urwego rwubwenge rufite ubwenge - rusubiza ibyifuzo, bihujwe nububiko, kandi bushobora gukora ibikorwa byombi no kwamamaza kubikoresho bimwe.
Ibibazo Bikunze Kubazwa
Ikibazo: Nuwuhe mukoresha wa elegitoroniki ya label ikora umugabane munini ku isoko?
Igisubizo: VusionGroup (yahoze ari SES - imagotag) ifite ishingiro rinini ryashyizweho ku isi, hamwe na labels zirenga miliyoni 72 zoherejwe mububiko 15, 500+ ukurikije amadosiye 2023. SoluM iri ku mwanya wa kabiri kandi iyoboye Amerika y'Amajyaruguru. Igiciro gifite umwanya ukomeye mubiribwa byu Burayi.
Ikibazo: Nigute nshobora gusuzuma abacuruzi ba ESL kububiko bwanjye?
Igisubizo: Ibintu bine bifite akamaro kanini: ibidukikije byububiko bwawe (kubika ibyuma nubukonje bukonje bigira ingaruka kuri sisitemu ishingiye kuri RF -), ibikorwa remezo bya IT bihari (guhuza imiyoboro yabacuruzi), igipimo cyateganijwe cyo kuzunguruka (umuderevu umwe na {
Ikibazo: Nshobora kuvanga ibirango bya elegitoroniki bya tekinike kubakora ibicuruzwa bitandukanye mububiko bumwe?
Igisubizo: Muburyo bwa tekiniki ariko ntibisanzwe. Ibirango bya buri mucuruzi bivugana binyuze muri protocole yihariye kandi bisaba aho bigera hamwe na software yo kuyobora. Gukoresha sisitemu ebyiri muburyo bubangikanye ibikorwa remezo bigoye no gushyigikira hejuru. Abacuruzi benshi basanzwe bakora uruganda rumwe rwa ESL kumiterere yububiko.
Ikibazo: Niki gihe ntarengwa cya ROI kubirango bya elegitoroniki?
Igisubizo: Abacuruzi benshi bavuga ko bishyuye mu mezi 18 kugeza kuri 36, biterwa ahanini no kuzigama kwabakozi ku ihinduka ry’ibiciro no kugabanya amakosa y’ibiciro. Amaduka afite kuzamurwa kenshi cyangwa kubara SKU bikunda kwishura igishoro vuba. Ubushobozi bwo kugena ibiciro hamwe no kugurisha itangazamakuru ryinjira muri tekinike - ecran ya ecran irashobora kugabanya igihe cyateganijwe.